Spring brings a surge in gardening enthusiasm, and smart advertising helps sellers capture this demand. Nearly half (46%) of eBay shoppers are more likely to buy garden items after seeing an ad, proving the power of targeted campaigns.
Despite cost concerns, 43% plan to spend more on their gardens than in the past two years, with many prioritising home over holidays. Well-placed online ads can guide them to the essentials they need—whether for practicality, inspiration, or the perfect finishing touch.
