2025 Marketing trends calendar

Optimise your 2025 eBay strategy with shopper insights.

Discover which categories are most popular with shoppers and when they peak. Our 2025 calendar provides insights to help you adjust your strategies for the year ahead. eBay buyers shop during various peak periods, both expected and unexpected. By analysing 2024 purchase trends, we’ve identified key category spikes to help you prepare for 2025.

Boost your listings’ visibility with strategic advertising. Use Promoted Offsite to reach beyond eBay or launch Promoted Listings with a priority campaign for maximum marketplace exposure.

Download the eBay Advertising Marketing trends calendar now to stay ahead of the competition.

Download calendar

About Cookies

About Cookies

Cookies are small text files that can be used by websites to make a user's experience more efficient. The law states that we can store cookies on your device if they are strictly necessary for the operation of this site. For all other types of cookies we need your permission. This site uses different types of cookies. Some cookies are placed by third party services that appear on our pages.
Necessary

Necessary

Always Active

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

Marketing

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

Name	Domain	Purpose	Expiry	Type
muc_ads	t.co	This cookie is for advertising.	2 years	HTTP
li_gc	linkedin.com	Used to store consent of guests regarding the use of cookies for non-essential purposes.	5 months 27 days	HTTP
personalization_id	twitter.com	Twitter sets this cookie to integrate and share features for social media and also store information about how the user uses the website, for tracking and targeting.	2 years	HTTP
UserMatchHistory	linkedin.com	LinkedIn sets this cookie for LinkedIn Ads ID syncing.	1 month	HTTP

Analytics

Analytics cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Name	Domain	Purpose	Expiry	Type
bcookie	linkedin.com	LinkedIn sets this cookie from LinkedIn share buttons and ad tags to recognize browser ID.	1 year	HTTP
lidc	linkedin.com	LinkedIn sets the lidc cookie to facilitate data center selection.	1 day	HTTP
lang	linkedin.com	LinkedIn sets this cookie to remember a user's language setting.	Session	HTTP
AnalyticsSyncHistory	linkedin.com	Used to store information about the time a sync took place with the lms_analytics cookie.	1 month	HTTP

Preferences

Preferences

Preferences

Preference cookies enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
Unclassified

Unclassified

Unclassified

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.
Google Analytics

Google Analytics

Google Analytics

Provider: Google LLC and Google Ireland Ltd. Storage period: 14 months More information: See Terms of Use and Data protection from Google Special notes: Use includes the "Universal Analytics" operating mode. Universal Analytics enables us to assign data, sessions and interactions across multiple devices to a pseudonymous user ID and thus analyze a user's activities across devices. Google processes this data on our behalf in order to evaluate the use of our services, to compile reports on usage activities and to provide us with other services related to the use of the services. Your IP address transmitted as part of Google Analytics will not be merged with other Google data. We would like to point out that the code "gat._anonymizeIp();" has been added to Google Analytics on our website in order to ensure anonymous recording of IP addresses (so-called IP masking). Before your IP address is transmitted to Google servers in the USA, it will therefore be sent to a Google server in the UK (or in another member state of the EEA), where it will be shortened in such a way that it cannot be linked to a person. Only after this anonymization of the IP address will the shortened IP address be sent to a Google server in the USA and stored there.

Share

Related posts

[Case Study] Financial services campaign beat CPA goal by 34%

Promoted Offsite drove a 22% rise in new buyer purchases for BISSELL®

Sales for a top electronic seller grew by 222% with priority campaigns.

Select Language